Well, apparently twitter had some issues yesterday.  In typical fashion, the peeps at twitter aren’t really talking about the causes of the issues, they only talk about the symptoms of what happened.  Apparently, it may or may not have had something to do with twitter getting rid of spammers.

The mention of spammers in the status report made me wonder:

What criteria does Twitter look at when they flag you as a spammer?

They say that they delete spammers on a regular basis, but what makes someone a spammer in twitter’s eyes?  Actually, that begs the bigger question of what constitutes a spammer?

Let me ask you this: What criteria do you use to determine if someone is a spammer or not?

For instance, I’ve been on a couple of email lists where the publisher sends an email out to the list every day.  On one list, they would send out useful information about upcoming events, or training messages etc. and an occasional product offer.  On a different list, the publisher would just pimp every product under the sun.

In both cases, since I opted to receive messages from the publisher, I know that it’s technically not spam, but I feel strongly that the second person was spamming.  If you send me email, on a daily basis, that is not related to what I signed up for, you’re sending me spam.

But, that’s why God invented the unsubscribe link.

A word of caution to you my fellow marketer, is that you should be mindful of the types of messages that you send out to the people on your list.  My suggestion, is that for every message you send selling me something, send me at least two messages that don’t sell me anything, but rather point to something of value that you discovered that is pertinent to the reason I signed up to your list.

I’ll be more likely to buy from you if I don’t feel like all you ever do is try to sell me something.

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In my previous post, I said that the social site Facebook likes for you to think that they are your friend, but they’re really not. I was just going to leave it at that, and not expand on it, unless someone asked me about it. Well, I’ve changed my mind.

I came across this item on Slashdot. It basically says that Facebook is tracking your online habits whether you’re signed in to Facebook or not. They may or may not disclose your information along with personally identifiable data to their advertisers, but that’s not necessarily relevant.

Facebook, Inc.Image via Wikipedia

Yes, I know that lots of other websites track you, but only when you’re signed in and the cookie is active. Other websites also go through the trouble of telling you in their Terms of Service (TOS) that they’re tracking you. They tell you that the aggregate may be made available to advertisers, and that no personally identifiable data will be shared.

What bothers me about Facebook, is that they specifically promised not to do exactly what they’re doing. The first time they got caught, they got in trouble for it and Zuckerberg ended up apologizing and saying that they won’t do it anymore. I guess he was promising not to tell us that they were doing it, instead of stopping altogether.

While we’re on the topic, have you ever used any of the applications on Facebook? The Superwall, or the Pirate vs. Zombie, or whatever other applications they have? Did you notice that those applications have access to your user data? Did you notice that they don’t tell you what kind of data, nor where they will collect that data from? Nor do they tell you what they plan to do with it?

For this reason, I declare that Facebook, is not your friend. They just like for you to think that they are.

Facebook is not in the business of connecting you with other like minded people. They are no longer in the business of connecting you with other people that you have an affinity with. They are in the business of selling your data to advertisers, not that that’s a bad thing. That’s how capitalism works, I understand that, and there’s nothing wrong with capitalism.

I have a very minimal profile on Facebook, I don’t like to use it precisely because of all the tracking and what have you that goes on. If you can deal with that, and can live with it, good for you. I on the other hand, prefer to not put up with it.

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I’ll be getting a check from clickbank in the next few days.  It’s amazing what focusing can do for you and your business.  Focus and consistency are key.

I unsubscribed from a bunch of email lists that I was on yesterday so I could focus better.  There were some contributing factors, like the fact that I received no less than 50 emails about John Reese’s product launch, but that’s another story.

On a side note, most of the emails that I received, were the exact same email.  That really bothered me.  I know that marketers create affiliate tools for people to use, but the homogeneity of the emails bothered me.

Let me save you the $397 that John Reese’s product will cost you.  Also, let me save you umpteen dollars that all the copy cat marketers will try to squeeze from you in the coming weeks.  Oh yes, there will be more emails for products based on JR’s course, don’t be surprised by that.

Here’s my free advice for you:

1. Focus on the core. Be consistent in your efforts.

That’s all there is to it.  Focus on your market, write articles, publish them, distribute them, get the word out. Believe in what you’re selling. Be commited to it.

2. Don’t be lazy.

Don’t think that writing 1 article is going to make you rich.  Don’t think that 20 poorly written articles will get you traffic either. It takes work to get traffic, and it takes more work to keep it.

3. Have realistic expectations.

Don’t be the guy that dabbles a little and expects a lot.  It’s pointless to do something half ass.

4. Don’t be afraid of failure.

Victory is so much sweeter in the face of defeat.  Know when to call it quits.  Like that Kenny Rogers song says: “you gotta know when to hold’em, and know when to fold’em.”

5. You have friends that you didn’t even know of.

Ezinearticles is your friend.  Associated content is your friend. Articlesbase, is your friend.  Squidoo is your friend.  Hubpages is your friend. Twitter is your friend.

6. You also have some that look like friends.

Facebook, likes for you to think that it’s your friend, but it’s not your friend.

7. There are marketers out there that are your friend.  I’ll tell you about them in a different post.

That’s it for now.  I’ll be posting some follow ups to these within the next couple of days.

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Over on ezine articles, they have a great blog post to help you write more articles.  I’ve finally figured out that it’s all about the content, so here’s a quick tip about content creation.

Write an article that lists out, let’s say 7 steps to whatever.  Let’s say “7 tips to great vacation photos.”  You write one article that lists all 7 items very briefly.  Then you write 7 more articles, each of them focused on one of the tips that you just wrote out in your first article.  You need to beware and make sure that each article stands on their own.  What I mean by that, is don’t make them into a series of articles that reference each other.  You have just created 8 400-500 word articles that you can market and distribute.  All of them with high quality keyword rich content that points back to your site.

Bum Marketing in a nutshell.

Here’s the cherry on top, schedule the posting or distribution of the articles.

Don’t just publish them all at once.

Why?

Well, one of the things that search engines like, is fresh new content that gets updated regularly.  You’ve just created 8 articles that you can post to your site either one per day, or one every other day or whatever schedule you deem appropriate.  Conceivably, if you post one article every 3-4 days or so, you would have a month’s worth of updates to your sites or a month’s worth of keyword rich articles for you to distribute.

Instead of slaving over the keyboard for a month, all it took was one day’s worth of work.

What do you think about that?

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3 Ways To Get More Traffic To Your Website With Teleseminars

By Bob Jenkins

The number one issue faced by any business person with a website today is getting traffic.

Without visitors to your website, how will you ever be paid for your products and services (or through your affiliate recommendations)?

One solution to this problem is holding a teleseminar.

A teleseminar is simply a phone call where somebody (i.e., you) talks to somebody else (i.e., a guest expert or just the audience) about a specific topic of interest.

You don’t have to have any specific educational background or be some kind of certified expert to hold a teleseminar – just the courage to hold an intelligent conversation for about an hour about something
you enjoy.

Marketing with teleseminars gives you over a dozen ways to get traffic to your products and services. Let me highlight 3 of them for you right now.

Teleseminars can…

  • Provide a live event for people to get immediate answers to their questions
  • Turn into articles and blog posts which are magnets for search engine-traffic
  • Connect you with new affiliates who share your teleseminar with others in exchange for a commission

Let me describe how each of these 3 could work for you.

Attract Traffic With A Live Teleseminar

When you host a teleseminar, you provide a specific time and date for a group of people to gather together. At heart, most people are still social animals. Because of that fact, if people know they can get together with other people like them at the same time and date and learn or discuss their favorite topic, they’ll show up.

And if you provide a way for your listeners to ask you a question that you answer during the teleseminar then they’ll definitely want to connect with you after the call is over.

Create Traffic Magnet Articles And Blog Posts

A second way teleseminars can generate traffic for your website, products, and services is by turning into text.

Most people talk at about 200 words per minute, and within an hour, you can create a 50 page transcript. Simply by breaking apart that text, you can create a dozen articles and many more blog posts with
just a single teleseminar.

You then submit those articles to article directories and ezine publishers to spread your message. Each article becomes a traffic magnet by connecting readers back to your website through a link at the end of the text.

You can “write” weeks worth of search-engine friendly content by taking the same articles and breaking them up into blog posts you publish on your own blog or on someone else’s.

Get Affiliates To Send You Traffic

My favorite method of getting traffic with teleseminars is by creating an affiliate program for the sale of your
teleseminars, their transcripts, or additional calls you do in the future.

Even before you hold a call, people are willing to pay in advance for the transcripts and/or the recording of your teleseminar. And once you start selling something online, you can invite affiliate marketers to
promote your teleseminar product for you.

In exchange for sending you traffic, you agree to pay a certain percentage of the profits – a simple arrangement that’s made very easy with software available today (ranging from free to quite expensive).

Affiliates then spend their time and energy sending you traffic and you can spend your time concentrating on holding an excellent teleseminar.

Start Getting More Traffic With Teleseminars

These are just 3 methods of getting traffic with teleseminars that you can put into action immediately. And once you get started, you’ll quickly realize that your traffic problems are suddenly not so large anymore!


Bob Jenkins is the creator of TeleseminarFormula.com, an in-depth training program teaching business owners how to use teleseminars to magnetically attract better customers, get more sales, and accelerate their growth using their phone. For your free copy of “The 7 Secrets To Success With Teleseminars”, visit TeleseminarFormula.com today.

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